Insights: Telecom, Media & Entertainment Journal

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Insights - Volume 5: Winter/Spring 2009

Telecom, media & entertainment insight journalHelping CEOs and senior executives in the converging communications industries address their most critical strategic and operational challenges.

Table of Contents:

  • First Person:  An interview with Sol Trujillo, CEO Telstra, on some key challenges faced by telcos

  • Content Strategies for Telcos: Venturing into Content Production

  • Beyond 3G: 4G Strategies for Operators in Europe

  • Virtually Mobile: Assessing the Opportunities for MVNOs in India

  • Anticipating Internet Growth in Africa: Identifying Market Opportunities

  • Structural Changes in the Broadcasting Industry: A New Model for Profitability

  • Targeted Advertising: Process and Systems to Deliver Relevant Ads

  • Quest for Growth in Turbulent Times: Revenue Stimulation Strategies for TME Players

  • Flexible Innovation Management: Increasing the Returns on New Product Portfolios

 

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